Digital Experience Strategy Lead - Cognizant Consulting
Role: Digital Experience Strategy Lead - Cognizant Consulting
Geographical Coverage: ASEAN
Base Location: Singapore The Cognizant Difference - Helping our Clients Win In Digital
At Cognizant Consulting, our consultants orchestrate the capabilities to truly change the game-across strategy, design, technology and industry/functional knowledge. Our strategy is built around elevating business and industry understanding of the aspirations and unique abilities of our clients and by building these relationships based on trust and value. Role Responsibilities
Skills & Experience
- Strong advisory capabilities in defining customer, employee experience strategy using innovative approaches (e.g. Design Thinking). Experience in Banking and Insurance is strongly preferred
- Successfully lead Digital Experience Consulting Engagements
- Conducting Digital assessment and defining customer-centric digital solution strategy and implementation roadmap
- Develop digital experience (DX) experience transformation blueprint
- Conduct and analyse C-level stakeholder interviews to understand key success factors for a project or pursuit Customer segments and behaviours across multiple industries. Experience in Banking and Insurance is strongly preferred
- Practical experience of agile delivery, including running cross-functional squads, overseeing creation of new design direction and/or development and implementation of digital products and services.
- Lead sales enablement for all Digital Experience and Strategy pursuits in this region
- Establish CDO/CXO Connects and lead Digital Experience Conversations and thought leadership
- Responsible for growing Digital Experience Community across this region
- Effectively communicate thought processes and ideas to inspire and lead other squad members to turn these ideas into engaging, intuitive and usable experiences as part of a digital product or service.
- Application of design-thinking, human centred design approach to a variety of challenges
- Bachelor's degree in relevant field of studies with 10+ years?of overall marketing, communications and/or digital experience
- 8+ years of experience with Sales Enablement platform implementation and usage experience with proven capability managing and developing a team
- Experience in Adobe, Magento, AEP, Marketo, Document Cloud, Creative Cloud will be added advantage
- Experience in professional C-level business communications, including oral presentations, written documents, executive presentation.
- Functional experience in digital marketing, or UI/UX design
- Strong stakeholder management experience from senior country leadership to on the ground sales reps across markets in APAC
- Strong understanding of digital platforms, user experience and content strategy is preferred.
- Strong digital marketing acumen and a proven track record of developing and selling impactful marketing communication programs that drive business results.
- Proven success as part of a cross functional team working in/with a multi-cultural work environment.
- Extensive experience in developing and implementing digital communications programs driving customers through a decision journey.