• Negotiable
  • Singapore
  • Permanent, Full time
  • Selby Jennings Singapore
  • 08 Aug 19

Head of Analytics (Singapore)

  • Location: Singapore
  • Salary: Negotiable
  • Job Type: Full time

Head of Analytics The candidate will be the appointed Head of the Analytics team in the Singapore Office, supporting the Chief Customer Officer in developing a revenue generating, global marketing and advertising organization.

Expected Job Scope and Responsibilities of the Head of Analytics include:

  • Develop market leading analytics capabilities ranging from organization BI to advanced models
  • Deploy leading edge analytics techniques and tools to improve ongoing insight generation process
  • Be well-informed of state-of-art big data analytics trend and the application of such in business relevant way
  • Focus on commercialization of insights from data scientists under a customer-centric, need-based context, by proposing contact strategy / product /channel analytics solutions most relevant to the Singapore business and facilitate solution implementation
  • Develop effective & efficient lead management process, install sales funnel tracking and close-loop learning
  • Develop and drive the Singapore analytics data strategy, including data capture, data enhancement, data cleansing
  • Support the regional initiative to establish &maintain regional model repository which captures, tracks and dynamically diagnose models-in-use
  • Design, develop and draw insights from campaigns
  • Recognize market, product and channel specific challenges, innovatively propose the most effective and efficient actions driven by analytics solutions

Requirements of the Head of Analytics Role:

  • University degree with a quantitative degree, such as Statistics, Quantitative Analysis for Business, Economics or Mathematics
  • At least 3 years of experience leading a team of analysts
  • At least 8 years of experience in the analytics field
  • Work experience in an agency would be a plus
  • Strong digital and modelling skills
  • Experience with Web Analytics